Dr. Taher's Session On "Research-based Approach to Come Up with a New Business Idea"

NU Campus

NU School of Business is delighted to host Dr. Ahmed Taher, Graduate Director, JRMC, AUC, to give our senior students a session about "Research-based Approach to Come Up with a New Business Idea." 

Dr. Taher has over 30 years of experience in the consulting business, developing marketing strategies, plans, and marketing research for a multitude of organizations and brands, local and multinational.  

Dr. Taher is active both professionally and academically:

  • Member of the board of 12 corporations and several public service organizations. 
  • Professional member of the American Marketing Association
  •  Academy of Marketing Science Fellow
  •  Member of the European Society of Marketing Research (ESOMAR).  

This session comes as part of the Graduation Project course under the supervision of Dr. Menna Kaoud, Dr. Noha Alaa, and Mr. Ahmed Dahe. 
Don’t miss the session! Join us on Tuesday, October 11th, at 12:00 PM in room 142.