Dr. Mostafa ElBolok is an Egyptian academic; he has a Ph.D. degree in Business Administration, Helwan University (English section). His research thesis focuses on Human Sigma (HS) effect on organization efficiency in different organizational departments, and how it can help organizations to achieve a competitive edge. Bolok has obtained his master's degree in Project Management and Entrepreneurship, (Université de Nantes, France). He also received his Bachelor's degree from the Faculty of Commerce English section, Cairo University. Moreover, he has different academic experiences and contributions to different universities in Egypt since 2014. He also has various practical experiences in the advertising and media field since 2009.